Dan Bethelmy-Rada serves as the Global brand President at the L’Oreal Professional Products section. He is the company’s youngest DMI General manager at only 40. With his vast experience working with Garnier and L’Oreal Paris, Dan has grown to become a dependable innovator in his field.
Banking on his skills as a marketing and digital strategist, Dan Bethelmy-Rada has been instrumental in helping brands get noticed. Apart from these, he has been a proponent of diversity in the workplace and the need for continued education. Despite acting as the manager for a large but dedicated team, Dan Bethelmy-Rada has also been involved in training successful candidates to qualify for top marketing positions. His passion and dedication to accomplish his mission is unparalleled. This young marketer believes that by embracing inclusivity in the workplace, the working environment will get more exciting, thanks to the various points of view.
Focused, determined and ambitious, Dan Bethelmy-Rada is a beam of hope for young aspiring marketers who look to take after him. Born in Venezuela, Dan intimates that he has spent most of his time traveling internationally. This has given him a chance to experience the diverse cultures and way of life. This is where he was convinced that diversity was indeed beautiful not only in the community but also with the workplace.
As a teen, Dan Bethelmy-Rada took part in AFS-USA, a study-abroad program meant to ensure its students get intercultural learning experiences. It was during this program the Dan was exposed to the possibilities and the benefits of international relations both for social and business purposes. Right from a tender age, Dan had already envisioned what he wanted to pursue. His passion to build marketing initiatives by working for a global brand came to pass, and he is proud to be part of the marketing revolution.
Dan Bethelmy-Rada is a graduate of the Sorbonne University, having earned his degree in International Business. He went ahead to earn his MBA from France’s SSEC Business School. He hopes to use his experiences to inspire others with the same aspirations all across the world.